We are a country where at least 30% of our children are still malnourished. Quite rightly, this has been the focus of successive governments and organisations who continue to work to institute programmes and policies to tackle what seems like an insurmountable problem.
It is therefore difficult to imagine that we would also be facing what can perhaps be described as a problem of plenty. At least 20% of our children are considered overweight or obese and we now rank amongst the top five most obese countries in the world.
Obesity is a complex issue and we are by no means the experts. What we do know though is that obesity along with issues such as paediatric metabolic syndrome, type 2 diabetes, and childbirth defects, are all linked closely to the environment and how we think about, procure, and consume food.
So, food is where we have chosen to focus. Our goal at the Children’s Food Foundation is to try and provide you – parents, teachers, guardians of children – with a platform to learn, discuss and organise yourselves to deal with the new and often complex modern realities of food.
We endeavour to separate fact from opinion, work with you to challenge marketing hyperbole, inform you about what policy makers are doing, and where more action is needed – to really be your voice in trying to make sure that our children understand the importance of simple, fresh, safe, and healthy eating.